In an effort to comply with the European Digital Services Act (DSA) and avoid penalties, TikTok recently submitted a risk assessment for its new app “TikTok Lite.” The platform, known for its dance videos and popular with young audiences, had narrowly avoided a fine by taking this step. The EU has raised concerns over the app’s bonus program, which rewards users with points for watching videos, fearing it could increase the risk of addiction.
The launch of “TikTok Lite” in France and Spain has brought scrutiny to the company as a large online service that falls under stricter regulations of the DSA. This legislation prohibits manipulative practices, such as “dark patterns,” which are used to retain users on platforms or drive them towards making purchases. Internet companies are required to implement risk management measures and take stronger action against hate speech online, or face penalties of up to six percent of their global annual turnover for violations.
TikTok’s efforts to meet the DSA requirements demonstrate a proactive approach towards accountability and responsibility in the digital space. By submitting the necessary risk assessment, TikTok has managed to address some of the concerns raised by the EU and set an example for other online platforms to follow suit.