In a campaign by AT&T Business, beloved TV stars Rainn Wilson, Jenna Fischer, Craig Robinson, Creed Bratton, Kate Flannery, and Brian Baumgartner have come together to introduce a new product. The initiative is powered by AT&T Business and aims to highlight the role that the network plays in helping small business customers navigate high-pressure situations that require reliable connectivity.
The campaign, titled ‘Next Level Moments’, emphasizes the adaptability needed to start a small business. It incorporates a comedic twist with the involvement of these popular actors. Speculation about the campaign grew after Wilson’s posts on LinkedIn and Instagram, leading to confirmation during a new commercial that aired on Masters Sunday. The commercial revealed that Wilson is partnering with AT&T Business to launch Dream with Rainn.
Wilson’s business idea involves creating an innovative sleep aid pillow with his voice and soothing sounds incorporated to help people sleep better. He enlists the help of his former colleagues Fischer, Robinson, Baumgartner, Bratton, and Flannery to bring this idea to life. Despite facing various obstacles along the way, Wilson’s vision comes to fruition thanks to the reliability of AT&T Business. The campaign showcases the importance of having a dependable network when starting a new business and navigating through challenges. With the support of AT&T Business, Wilson is able to overcome hurdles and successfully launch his product, Dream with Rainn.