Formula 1 has arrived in Miami Gardens, and Lorna’s Caribbean and American Grill is ready to serve up their best conch soup formula for the occasion. Despite the expected crowd of 600,000 people in the area, customers are still willing to beat the traffic for a taste of the delicious soup.
Owner Matari Bodei says they only serve their famous conch soup on Saturdays, and it has become the talk of the town. Across the street, Junior Correa is getting his soup to go so he can enjoy it while watching the Formula 1 event from home. Classy Girl Beauty Supply, located next door to Lorna’s, experiences a loss in sales whenever Formula 1 is in town due to traffic diverting their usual customers to other businesses.
Being located near the race event helps attract customers before, during, and after the festivities at the stadium. The local businesses are experiencing a mix of challenges and benefits due to Formula 1 in Miami Gardens. While some businesses may struggle with increased traffic and decreased sales during these events, others see an opportunity for growth and increased exposure. Overall, Formula 1 brings excitement and opportunity to this bustling city.