• Wed. May 29th, 2024

Navigating the Cutting Edge: How Restaurant Technology is Shaping the Future of Dining

BySamantha Jones

Mar 27, 2024
Report on the Restaurant Technology Landscape in 2024

According to new research, restaurant technology is playing a crucial role in determining the success of a restaurant business. While 76% of operators believe that technology gives them a competitive edge, many feel that their restaurants could do more to stay up to date with the latest tech trends. To achieve this, operators need to match their tech investments to the customer base they serve.

Customers are particularly fond of options that make it easier and faster to order and pay for their meals. In the full-service segment, a majority of customers are open to placing orders or paying the check using a tablet at their table. In the limited-service segment, 7 in 10 customers are likely to use a smartphone app to place an order, while 8 in 10 delivery customers prefer to order through a smartphone app.

Restaurant operators have the opportunity to enhance the customer experience, boost marketing efforts, and operate more efficiently through technology. However, finding the right balance between convenience and high-touch hospitality is crucial. By understanding which technologies customers in each segment desire and where operators plan to invest in technology, businesses can stay ahead of the curve in today’s competitive market.

The Restaurant Technology Landscape Report 2024 provides insights into the current state of restaurant technology integration and customer preferences. It shows that while most operators see the technology in their businesses as mainstream rather than cutting edge, there is still room for improvement in terms of staying up to date with the latest trends and meeting customer needs.

By Samantha Jones

As a content writer at newsnnk.com, I weave words into captivating stories that inform and engage our readers. With a passion for storytelling and an eye for detail, I strive to deliver high-quality and engaging content that resonates with our audience. From breaking news to thought-provoking features, I am dedicated to providing informative and compelling articles that keep our readers informed and entertained. Join me on this journey as we explore the world through the power of words.

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