From Calisthenics to Safeguarding Your Business: A Fitness Coach’s Journey with Liability Insurance and Strength In Diversity

New York City-based fitness coach DJ Gibson has a unique approach to training clients. He specializes in one-on-one calisthenic and kettlebell workouts to help clients achieve their fitness goals. With a background in rehabilitation settings, Gibson is known as a mobility specialist. As his business grows, he recognizes the importance of protecting it with liability policies.

During a conversation with Pete Hill, vice president of product at The Hartford, a company that specializes in small business insurance, Gibson learns about the importance of safety and privacy for clients. Hill emphasizes the need for Gibson to understand what he is liable for and what gym owners are responsible for in each situation. This knowledge will help him safeguard his business as it grows.

Gibson is considering taking his business online, and Hill provides valuable insights on promoting his services, understanding data liability, and managing privacy risks. With the support and expertise of The Hartford, Gibson is equipped with the knowledge and tools to grow his business successfully.

The Hartford partners with Men’s Health and Women’s Health to offer Strength In Diversity, a program that provides mentorship and certifications from top fitness professionals to trainers from marginalized communities. By leveraging resources like The Hartford’s Small Business Playbook, entrepreneurs can access professional information to help them grow their businesses at every stage. To learn more about Strength In Diversity and other programs offered by The Hartford visit https://www.thehartford.com/playbook