In an effort to support local businesses impacted by construction on 900 South, two community groups in Salt Lake City have joined forces to create a business awareness campaign called “9 Line Up.” Named after the 9-line Trail being built along the same street, the campaign aims to encourage people to shop locally and keep their dollars within the community.
Doug Flagler from the Central 9th Community Council explained that after meeting with several businesses on 900 South, it was clear that a campaign was needed to help these businesses thrive. He teamed up with the East Liberty Park Community Organization to create 9 Line Up, which is set to launch just before the holiday season.
To raise awareness about the campaign, some businesses are offering special promotions and hosting events. For example, the Scion Cider Bar near 200 West is hosting a pop-up arts market from 12 to 5 p.m. this weekend. Rio Connelly, general manager of the bar, emphasized the importance of supporting local businesses and keeping money circulating within the community.
The two community groups believe that supporting local businesses will have a positive impact on the entire community. They hope to organize more events in the future and have created an Instagram account for people to follow along with their efforts.