• Wed. Apr 17th, 2024

Boston-Based CEO Takes Helm of Nashville’s Marigold; Formerly Known as CM Group, Company Rebrands Amidst Leadership Changes

BySamantha Jones

Apr 2, 2024
CEO announced for local marketing technology firm

Marigold, a marketing technology firm based in Nashville, has recently announced the appointment of Mike Gordon as CEO. Gordon, who is based in Boston, has previously held the position of CEO at ArisGlobal and Altus Group. He will be spending a significant amount of time in Nashville to lead the company.

Gordon’s appointment comes as a replacement for Wellford Dillard, who has been serving as CEO at Marigold for seven years. Dillard will now be taking on the role of CEO at Avid, a media and entertainment technology company based in Burlington, Massachusetts. In a statement, Gordon expressed his excitement to continue the progress already made at Marigold and to provide innovative marketing solutions that exceed global brands’ expectations.

Formerly known as CM Group, Marigold rebranded in 2023 and currently has 100 employees in Nashville. The firm comprises various companies, including Campaign Monitor, Cheetah Digital, Emma in Nashville, Liveclicker, Sailthru, Selligent, and Vuture.

By Samantha Jones

As a content writer at newsnnk.com, I weave words into captivating stories that inform and engage our readers. With a passion for storytelling and an eye for detail, I strive to deliver high-quality and engaging content that resonates with our audience. From breaking news to thought-provoking features, I am dedicated to providing informative and compelling articles that keep our readers informed and entertained. Join me on this journey as we explore the world through the power of words.

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