Apple’s Longevity by Design: Promoting Sustainability, Accessibility and Quality across all Products

Apple has recently published a document called “Longevity, by design,” which emphasizes its commitment to creating innovative devices that offer a satisfying long-term experience. The company aims to achieve this goal without compromising on security or performance, while also promoting greater sustainability and accessibility of repairs.

Apple’s approach to longevity is reflected in its product design. The company builds its products with durability in mind, aiming to minimize the need for repairs and increase the lifespan of devices. For example, the iPhone 15 features a new chassis structure that makes rear glass repairs easier, reducing repair costs for customers significantly. This approach reflects a broader trend where newer Apple devices are less likely to require repairs compared to older models.

In addition to hardware design, software support is another key aspect of Apple’s strategy for longevity. The company is dedicated to providing software and security updates for several years, even for products that can no longer be updated to the latest operating system. By doing so, Apple ensures that devices remain functional and secure for an extended period.

In addressing concerns about repairability, Apple explains its use of part pairing to simplify and make repairs more transparent for customers while maintaining data security and optimal device performance. The company has also reduced the rates of in-warranty and out-of-warranty repairs over the years, highlighting an increase in product quality and reliability.

To make its products more repairable without compromising durability, Apple has implemented various principles. These include using advanced adhesives for easy battery replacement and incorporating repairable modules in devices like the iPhone 15, such as the battery, display, and cameras. This approach not only improves the user experience but also contributes to reducing environmental impact by increasing the lifespan of Apple devices.

Overall, Apple’s focus on longevity is an important step towards greater sustainability and accessibility of repairs for customers while maintaining high levels of performance and security across all their products.